It’s official: We’re in Star Grocery in Berkeley (click here for a Google Map)! We’ve got a snazzy little display on the deli counter – prime real estate for folks looking to put together a recipe!
And man, this place is awesome! Yelp.com is filled with reviews from customers that just love it (Care to see some? Click here!). And having spent a bit of time there, I can see why.
The first thing you notice when you walk in is a nice and open wine section to your right and then a very open and bright fruit/veggie section right next to it. And above is a 1950’s style supermarket sign announcing fruit & vegetables (and ice) and household items. I love it!
You can find your spices in giant jars that you scoop out yourself next to the veggie section. Above the Deli & Meat Section are huge colorful chalkboards with awesome chalk art of animals and food related stuff. They even have a pet turtle!
The frozen food section has a nice organic and gluten free selection. And best of all, EVERYTHING is very reasonably priced!
But one of my favorite things about Star Grocery is all the hand done signs everywhere. The staff take the time to describe and actually *consume* the things they sell, and they let their customers know what they think. It really is amazing how much life a hand-written sign can add to a product. It serves as an educational tool and an endorsement – and it just looks so cool.

There are also all sorts of little odds and ends that add a really cool personality to the store. There are articles, drawings, cut-outs and posters taped up everywhere. Funny stuff. Informative stuff. Goofy stuff. It’s so cool.
Night and day from a cold and sterile big chain grocery store, that’s for sure.
And of course, if you have any questions, just ask the staff. These people know their stuff. They are excited to help you out or chat about any question you may have.
Star Grocery is a really cool and funky Berkeley-esque grocery store. Or…rather (having visited most of them), how a cool and funky Berkeley-esque grocery store *SHOULD* be!
I can’t think of a better home for ACADÉMIE wines. We’ll keep everyone posted as we do demos.
And of course, now you know where you can buy our wines
-Casey